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ActekSoft ACom3 Review Part 2

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In this second part of the ActekSoft ACom3 Sales Performance Management solution review, I will focus on some of the concepts that make this solution a particularly good fit for insurance clients. The first part of this article is here.

Management of producer (payee) data
The insurance industry has very challenging requirements regarding producer (payee) data. ACom3 supports an unlimited number of direct and indirect hierarchies with no limits on the number of levels it contains (some of ActekSoft’s clients pay more than 20 levels). ACom3 also has an integrated license and compliance module which can easily manage logic for compliance violations.

Communication / Workflow
ACom3’s correspondence module can be setup to automatically send letters or emails on demand or based on conditions configured the system (for example in can send an e-mail when a license will expire in a certain number of days, or when a debit balance exceeds a certain dollar amount). The workflow module can be leveraged to facilitate and streamline internal and external communications.

Unearned Commissions
ACom3 provides built-in features to facilitate logic to handle unearned/future commissions such as annualized payout and advanced payment with automated charge backs for policy terminations that take place while there is still an unearned commission balance on the advance. ACom3 also has a reserve feature which holds back a portion of the advance payment to offset future chargebacks.

Scalability
Unlike many other industries, the insurance industry always requires computation at the transactional level and not at a summary level. Because of the volume of transactions and often complex hierarchies which can transform an originating transaction into an additional 10 or 20 transactions, efficient scalability is critical. ACom3 uses the concept of work units which can distribute processing across multiple servers and processors.

Insurance specific concepts in Formulas
Compensation formulas contain many insurance specific concepts such policy age and policy age/holder age calculations, a wide range of performance based tiering options, and the ability to tie advances and automated charge backs to calculations.

Strong Retroactive Capabilities
Retroactive processing is particularly important to the insurance industry and ACom3 supports in excess of 20 retroactive objects that allow the system to reverse and reprocess transactions for as many periods back required. Retroactivity is often required to resolve incorrect assignment of producers to a customer or policy, incorrect hierarchies, the use of an incorrect schedule, etc. ACom3 marks all transactions that need to be reprocessed in prior and current periods to ensure that tiered based payments are correct.

Security and Audits
Data confidentiality and security is highly regulated in the insurance industry. ACom3 was built with these requirements in mind and offers strong security and audit functionality, audit reporting, secure data transfers, and encryption out of the box.

Final Thoughts
Overall, I was impressed by the richness of ACom3. The size of the company could have been a concern for potential clients, but with Callidus now standing behind ActekSoft, this should no longer be a concern. The new challenge which ActekSoft will have to manage is to retain the same level of client-focus they have demonstrated in the past for their current and new customers.

While I found that ACom3 is not the ‘sexiest’ application, several improvements were recently made to its user interface with its release version 6.0. ACom3 provides several insurance specific features, and its focus on transactional processing makes it a solution worth considering for many projects.

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ActekSoft ACom3 Review

ActekSoft ACom3 Review

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ActekSoft was founded in 1999 and currently supports over 30 clients (mostly in the insurance industry).  I talked about them earlier this year when they got acquired by Callidus Software. Acteksoft’s flagship product is called ACom3 and can be deployed On-Premise or On-Demand.  Approximately one third of ActekSoft’s clients are currently hosted.

As I’ve discussed in a previous post, Gartner recently released their 2009 ICM MarketScope for the insurance industry. Gartner cites the following as some of the main reasons why ActekSoft deserved a positive rating:

ActekSoft was rated Positive this year, due primarily to its deep understanding and ability to deliver health insurance requirements, the number of new deals in the past 12 months and the positive nature of its customer references. Four of its customers were interviewed for this report… Several themes resonated throughout these interviews. First, ActekSoft is very committed to the pricing that is quoted to the customer… Second, customers cite a culture of customer satisfaction and commitment to project delivery.

ACom3 is accessible via a web browser. After logging into the application, administrators find themselves into a relatively intuitive interface; the various application areas are accessed via the top menu, and configuration for each of those areas are accessible in the left menu. Different sections can also be expanded and collapsed by clicking on the + or - icons. The content of each of these sections is completely configurable by simply dragging and dropping fields into the appropriate section. Sections can also easily be added as required.

A plan consists of ‘schedules’ which are applicable to a certain region and hierarchy. These schedules are rule driven and reference formulas, filters, tables, etc. Reference data is typically imported into the application, but editing information such as transaction details or producer information can be performed manually by inserting text into text boxes, or by selecting values from drop down menus.

The look and feel of the interface for payees is very similar to the administrator’s interface. Upon logging in the application, the payees can access performance details for themselves and for their subordinates via reports and dashboards. They can also access important information such as their appointments, their book of business, etc.

All of these features are very similar to what is expected from any sales performance management solution, so you may wonder what makes ACom3 different than other non-insurance specific solutions. I will discuss some of these differentiators in my next post.

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ActekSoft ACom3 Review Part 2

Insurance ICM Industry Market Overview

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Gartner released a market overview specific to the insurance incentive compensation industry. For those who haven’t seen it or don’t have access to it, here is a summary of what I found to be the most interesting facts:

  • There are 9 main ICM vendors in the life, property and casuality (P&C), and health insurance industry: ActekSoft, Callidus Software, CSC, CSSI, MajescoMastek, SAP, SunGard, Synygy and Versata.
  • 2009 saw 30 new ICM insurance deals, 27 of which were in North America.
  • Callidus Software closed 10 of these deals, while CSSI closed 7 and ActekSoft closed 5. (Callidus acquired ActekSoft two weeks after the release of this research).
  • Gartner predicts another 30 deals for 2010.
  • ActekSoft/Callidus received a positive rating, and so did Versata.
  • I was surprised to find out that MajescoMastek only has customers in Europe and Asia.
  • Of the 9 companies that made the list, Synygy received the lowest rating (caution).

The report notes that there is no clear leader in the insurance ICM space. However, now that Callidus Software and ActekSoft are one, combining their clients in the insurance industry yields an impressive count of 55. The runner-up in the list is SunGard with 32 clients.

If Callidus / ActekSoft manage to get their fair share of new customers in 2010, it looks like the space has found its leader!

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Callidus Software Acquires ActekSoft

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I talked about Actek (recently rebranded as ActekSoft) before, and I was actually just getting ready to post a review I did of their software before the holidays. If you are not familiar with ActekSoft, it is another company with an incentive compensation software called ACom3, focusing on the insurance industry and gaining quite a bit of momentum and popularity in that vertical. Insurance is often a different beast in the incentive world because of many industry-specific requirements such as agent capacity planning, selection and on-boarding, licensing and appointment management.

Getting to the point, today Callidus announced they were acquiring ActekSoft. Through this acquisition, Callidus is getting a sizable customer base, a solid intellectual property, and significantly more insurance industry expertise. With Callidus’ push to be a leader in the hosted/on demand world, and with a large portion of ActekSoft’s clients using the hosted solutions, it looks like this is a good match.

The rumor is that – at least for the moment – the acquisition means business as usual for ActekSoft and its customers. The acquisition is also good news for me since it also means that my review is still relevant – and maybe even more ‘on-the-radar’ now than it would have been a few weeks ago. I’ll try to post it shortly.

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ActekSoft